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IGNITE Broadcasting, with host Susan M. Davis, features experts, authors, coaches, entrepreneurs, actors, musicians, and comedians–all leaders; Change-Agents who want their Voices and their messages to be heard, seen, transform others, and make a positive difference in the world.
With a strong emphasis in the whole being more than the sum of its parts, IGNITE Broadcasting brings you the voices of Co-Creation, communicating and IGNITING Change in the world!
IGNITE Broadcasting inspires and motivates you to make YOUR voice heard, spread your message to make a difference, too.
Artists, Publishers, Entrepreneurs - Going APE About Self-Publishing - Guest: Guy Kawasaki
We are in the era of eBooks – they are here to stay. But that doesn’t mean that as authors, we can just sit down at the computer and write a book, having instant success as a publisher, or that we make any money for all the blood, sweat, and time invested in the process.
Guy Kawasaki, the author of the New York Times bestseller, Enchantment–The Art of Changing Hearts, Minds, and Actions, self-published his next book What the Plus!, and learned, first-hand, that self-publishing is a complex, confusing, and idiosyncratic process. Because of this experience, Guy, along with co-author, tech wizard, Shawn Welch, wrote
APE: Author, Publisher, Entrepreneur—How to Publish a Book to help us take control and get real about getting our book, and our messages out there to the world.
The idea is simple and powerful: When a self-publisher successfully fills three roles—author, publisher, and entrepreneur—the potential benefits may be greater than with traditional publishing. Guy and Shawn call this “artisanal publishing.”
“Writers are no longer at the mercy of large, traditional publishers,” said Kawasaki. “Whether you’re a bestselling or first-time author, the advantages of self-publishing far outweigh the disadvantages. APE helps authors control their own fate.”
Artisanal publishing features writers who love their craft, and who control every aspect of the process from beginning to end. This doesn’t mean, though, that they work alone. Artisanal publishing is more of a co-creative process, and everyone WINS!
On IGNITE Broadcasting, Guy Kawasaki joins Susan M. Davis in an inspiring conversation about artisanal publishing, sure to ignite your authoring, publishing, and entrepreneurial endeavors, and propel them to the next level of success.
You’ll go APE about artisanal publishing and about APE: Author, Publisher, Entrepreneur—
How to Publish a Book.
FIND OUT MORE ABOUT GUY KAWASAKI AT THE FOLLOWING LINK:
FIND OUT MORE ABOUT SUSAN M. DAVIS AT THE FOLLOWING LINK: